Rosa Underwood

There is only one thing that gets people excited about doing anything; it's their self-interest--what's in it for them.  So, if you want to get people excited about going the extra mile for you over and over again, all you have to do is figure out their self-interest and connect it with yours.  This may seem a little tricky at first, but it's really easy once you get the hang … [Read more...] about Ross Reck: How To Connect Another Person’s Self-Interest With Yours

Living The Dream On a recent Monday evening, my wife was working late and I was too tired to cook. So, I went to a broiler and tap near my home for my favorite sliders. Since I was alone, I sat at the bar and placed my order with the bartender whose name was Rachel. After I placed my order, I asked her how her day was going. She responded with, “Living the dream.” I then asked … [Read more...] about Ross Reck: Advice for Enjoying Life from a Bartender